Is Technology Innovation Not Working For You?

Which One Describes You !

-Your company built a mobile app for customers and your customers refuse to use it ?

-You convinced management to spend thousands on a tech innovation product and there is barely any return in investment and it seems like you are throwing money away ?
-You and Your Management Team keep hearing you must be innovative but you have no idea where to start ?
This is what an past customer said about EDEL Technology Consulting :

Joe Jackson Director of Dalex Finance -CIMG Product of the Year and Started Ghana’s First IT Company-SoftGhana…….EDEL Technology Team has been a strong partner as we have grown as a company , we strongly recommend them.

EDEL Technology team can help you win in Technology Innovation:

  • Review of your current technology asserts and their return on investment
  • Create Your Technology Innovation Strategy and Roadmap in collaboration with Management
  • Design Thinking and Market Research thinking for Redesigning or Creating New Products
  • New Product Launch and Customer Acquisition Plan and Implementation working alongside your marketing team 
  • Mentoring and Delivering KPI’s
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EDEL Technology is the Event Partner for the Enterprise Africa Summit

EDEL Technology is an event partner for the Enterprise Africa Summit.

EnterpriseAfrica

‘More than a conference: deep on knowledge rich-in-practice’, drawing on international as well as regional players, the three-day event will bring together thought leaders, policy-makers and entrepreneurs to discuss ‘next generation resilience-focused enterprise models’ and share best practices in connecting enterprise to resilient development. The conference will focus on:

• Thought leadership: it will assemble thought leaders and practitioners in industry, policy, academia, development and social enterprise research and governance to explore best business practices and policy options in entrepreneurship and resilience in Africa

• Practical benefits: entrepreneurs will benefit from a rich environment of learning, investor-financier networks, and B2B networking platforms to develop partnerships, build capacity and effectively position for growth

• Africa focused: A summit by Africa for African entrepreneurs. Events, panellists, participants and outcomes will reflect and meet the needs of African entrepreneurs and policy makers.

 

Can enterprise be an engine of resilience in Africa? How can Africa’s enterprises develop resilient solutions to Africa’s problems? The British Council will use its extensive network to convene a regional summit in March 2017 to dialogue on ‘next generation innovations’ and celebrate efforts in entrepreneurship and resilient development. 

GeoCommerce :Location Based Advertising System

GEOCommerce : Location Based Advertising

GeoCommerce is a white label  advertising platform that disseminates information that is particularly designed to a defined market or target audience based on

their geographical location.

group of african american college students closeup

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                            Phone: +233-200-736-512

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    CEO of EDEL Featured alongside CEO of Getty Images and CEO of J. Walter Thompson in Glass Magazine

     J. Walter Thompson, the global advertising agency has embarked on an exciting collaboration with Getty Images — a limited edition print magazine exploring the Future of Women, hoping to broaden the current narrow view of ‘women’s interest’ in media.

    picture2

    EDEL Technology Consulting CEO (Ethel Cofie) along with exceptional women like Dawn Airey, CEO of Getty Images and Tamara Ingram, CEO of J. Walter Thompson,Joy Aljouny, Co-Founder & Creative Director at Dubai-based tech startup  were featured in the  section on  successful women from around the world

    glass

    Glass is entirely informed by insight and trends from J. Walter Thompson’s Innovation Group.  Data is sourced from J. Walter Thompson’s Women’s Index – a global survey of more than 4500 women conducted in nine countries. The content is supported by visual thought leadership and imagery curated from Getty Images.

    The magazine includes exclusive essays from thought leaders, including:

    • Thinx’s Miki Agrawal

    • Bestselling author Rebecca Traister

    • The Front’s Thalia Mavros

    • Relationship expert Esther Perel

    • Agender writer and activist Tyler Ford

    • J. Walter Thompson’s Worldwide CEO Tamara Ingram

    • Getty Images’ CEO Dawn Airey

    Glass is a timely response to the fast-changing lives, tastes and lifestyles of women today and the conversation around what this will mean for brands, advertisers and businesses.

    Glass is entirely informed by insight and trends from J. Walter Thompson’s Innovation Group and data from J. Walter Thompson’s Women’s Index – a global survey of more than 4500 women conducted in nine countries. The content is supported by visual thought leadership and imagery curated from Getty Images.

    “Women can be great brand advocates when they feel empowered, but they are also becoming more outspoken around brands that don’t engage them in the way they wish to be treated. Marketers will need to understand this shifting landscape if they’re to entice what is, in essence, the most powerful consumer market globally,” said Lucie Greene, Worldwide Director of the Innovation Group.

    Pam Grossman, Director of Visual Trends at Getty Images added: “As visual communicators, we know that images have the power to ignite change. Many representations of gender in the media and in advertising seem outdated, clichéd and inauthentic. Women have moved beyond stereotypes but the industries around them haven’t necessarily caught up yet. We are excited to help forward the conversation with a magazine that so dynamically reflects the vitality, variation, and limitless imagination we’re seeing in women’s lives today.”

    Glass will be available in limited distribution in print during Advertising Week, as well as online here: https://www.jwtintelligence.com/trend-reports/glass.

    Glass is the first half of a two-part project by the Innovation Group. The second half, “Women, Next,” is an insight report based on extensive research aimed at brands and businesses, offering an in-depth look at cultural, economic, and behavioral changes among women globally. The full report will be available in early October, 2016.

    How Is Technology Influencing Youth Activism and Accountable Governance

    “How Is Technology Influencing Youth Activism and Accountable Governance”

    written form delivery at the IMANI Africa Youth Forum

     

    Introduction
    It’s glaring to every critical observer that countries with fast and consistent growth rates, enviable democracies, accountable governance and buoyant positive youth activism, have a common factor which is the effective appreciation and employment of technological innovations and versatility to their pursuits. Whilst accountable governance is the fundamental need of every human society today, youth activism can also be identified as a major policing catalyst to achieve this reality today.
    Obviously the youth being the major part of the productive populace in every society, are the most affected by the kind of governance at play in the society.

    It is important to note that the youth however are the major influencers in every society’s democratic process and governance where their voices are heard and they are likewise privy to resourceful information. In this light, a society without positive youthful activism is deprived of the opportunity to have a more refined democracy and accountable governance.
    * Common factors which have a history of frustrating the existence and growth of youth activism include press censorship, bureaucracy and also manhunt in some cases.

    In an age where Information communication technology plays a major role to expose flaws in budgetary allocations, exposing  malpractices, putting the real issues on the table and pushing for change in policies and decision making, Governments must not overlook these contributions made by the youth and must provide an enabling environment where active youth activism promotes good and accountable governance in a tech savvy society.

    Technology offers the youths with innovative and multi-faceted ways to:
    1. Voice out their opinions on government policies and issues of concern to their target audience through multifaceted social media such as Facebook, Twitter, Blogs etc. Good examples would be the  “Bring back out Girls campaign” and many others.
    2. Test government efficacy by making all elements and information associated to governance and government decisions. accessible to both the government and citizenry such as figures and technical related to public projects

    3. Facilitate accountable governance in data collection and record keeping through data management systems

    4. Simplify and make all elements and information associated to governance and government decisions accessible to both the government and citizenry through interactive websites and mobile applications.

    Examples of How Technology is Influencing Youth Activism and Accountable Governance in Africa
    BudgIT – Facilitating Social change and Development by using Technology to simplify a Country’s State/Regional and National Budget.
    yourbudgit.com (Subsites for other countries Ghana: http://budgitghana.com , Sierra Leone: http://budgitsl.com ) The website targets the urban youth, Civil Society Organizations and government institutions to:
    1. Track Government approved Projects, eliminate corruption and also identify cases of abandoned government projects within their States.
    2. Present abridged State and National budgets in the form of infographics, interactive application, Videos and quick data access on all government projects to enable a citizen to ask clear and relevant questions pertaining to Government spending.
    3. Publish bi-annual policy document that for improving budget processes, institutions and encouraging transparency.

    Social Media Tools
    Using dynamism to effect Social and Political change, a lot of African Youth are resorting to Facebook, Twitter etc… to mobilize and create awareness on issues. The most popular approach to attracting attention is the use of the Hashtag, campaign creation of specific issues pertaining to the freedom of individuals and the call to address issues

     

    Co Author’s

    Jessica Agbanu : Marketing and Product Manager EDEL Technology Consulting

    Ethel Cofie : CEO EDEL Technology Consulting

     

    EDEL Technology Picks Up IT Consulting Firm of the Year Award

    Last Saturday EDEL Technology consulting (www.edelitconsult.com ) was adjudged this year’s Ghana Information Technology and Telecom Awards (GITTA), “IT consulting firm of the year”.

    EDEL Technology Consulting is a Global brand that uses the combination of modern project management techniques, Standard software engineering and industrial strength architecture to deliver technology solutions to its clients, with projects delivered in West Africa and UK.
    EDEL prides itself as one of the best in the IT industry in Africa.
    GITTA

    The GITTA awards is the only awards in Ghana which recognizes the excellence in the ICT industry. It is the most respected awards that celebrates excellence in innovation, product development and service delivery.

    EDEL Technology has array of past and current clients like the World Bank, Dalex Finance (6th Company on the Ghana Cub 100 list and Chartered Institute of Marketing Ghana (CIMG) Non-Bank Financial Institute of 2014 and Clean Team Ghana (a project funded by the Unilever)

    EDEL is currently funded by USADF (United States Africa development fund) to build a micro working platform (M-ablode www.mablode.com ) to help shape the future of work across Africa

    According to the CEO of EDEL Technology Consulting, Ethel Cofie, “winning throws a challenge to us keep being the best and to improve on our services delivered to our clients”.

    EDEL Technology was also recently judged one of the top 100 globally competitive companies in Ghana .

    Find out how we can become a technology partner for your organization at www.edelitconsult.com and also request a free consultation from the EDEL Team here http://edelitconsult.com/request-a-call/

    EDEL TECHNOLOGY CONSULTING IS NOMINATED FOR IT CONSULTING FIRM OF THE YEAR

    AFTER BEING JUDGED ONE THE 100 MOST GLOBALLY COMPETITIVE STARTUP’S IN GHANA, EDEL TECHNOLOGY CONSULTING IS NOMINATED FOR IT CONSULTING FIRM OF THE YEAR

    GITTA

    EDEL Technology consulting (www.edelitconsult.com ) has been nominated in this year’s Ghana Telecom Award now re-branded Ghana Information Technology and Telecom Awards (GITTA), in the category “IT consulting firm of the year”.

    EDEL Technology Consulting is a Global brand that uses the combination of modern project management techniques, Standard software engineering and industrial strength architecture to deliver technology solutions to its clients, with projects delivered in West Africa and UK.
    EDEL prides itself as one of the best in the IT industry in Africa.

    The GITTA awards is the only awards in Ghana which recognizes the excellence in the ICT industry. It is the most respected awards that celebrates excellence in innovation, product development and service delivery.

    EDEL Technology has array of past and current clients like the World Bank, Dalex Finance (6th Company on the Ghana Cub 100 list and Chartered Institute of Marketing Ghana (CIMG) Non-Bank Financial Institute of 2014 and Clean Team Ghana (a project funded by the Unilever)
    EDEL is currently funded by USADF (United States Africa development fund) to build micro working platform (M-ablode www.mablode.com ) to help shape the future of work across Africa
    According to the CEO of EDEL Technology Consulting, Ethel Cofie, “Nominations means recognition and hence throws a challenge to us keep being the best and to improve on our services delivered to our clients. We at EDEL are glad to be nominated for this award and we will continue to deliver the best for our clients, to have a good lasting partnership with them ready and also to work with new clients”
    EDEL Technology was also recently judged one of the top globally competitive Startup’s in Ghana

    Find out how we can become a technology partner for your organization at www.edelitconsult.com and also request a free consultation from the EDEL Team here http://edelitconsult.com/request-a-call/

    HOW CORPORATES CAN SUPPORT STARTUP ECOSYSTEMS

     

     

    Purpose (What is in it for you?)

    Kodak, the company that democratized camera and disrupted an industry (at one point had 90% of market share) was left behind the digital camera revolution and is now the biggest loser in that category.

     

    The Nokia story is similar, the one-time reigning market share holder of the mobile phone did not innovate enough to stay in business.

     

    Startups are essential to supporting Corporates to innovate and stay ahead of the game

     

    Take Stanbic Bank for example; they recognized the disruption of Financial Technology in Banking and hence partnered/acquired Slydepay with Dream oval

     

    Success Stories

    Aramex: Founded by Wamda Chairman Fadi Ghandour, Aramex is the region’s leading logistics company. It used its position to help startups gain access to preferential rates on shipping among other services. Moreover, the company supported entrepreneurs through mentorship, incubation, and intrapreneurship opportunities.

     

    The Zubair Corporation: For entrepreneurs in Oman, The Zubair Corporation – a large conglomerate specializing in energy, logistics, engineering, and construction – launched an incubation center aimed at cultivating new enterprises.

     

    DP World: The Turn8 accelerator in Dubai, created by executives at DP World. The Emirati marine terminal operator launched the accelerator in an attempt to enhance entrepreneurship in the Emirates. So far, 23 companies have benefited from Turn8’s services.

     

    Vodafone Egypt: Like other corporates in the region – most notably Saudi telecom STC and the Middle East Broadcasting Company – Vodafone created an investment fund in Egypt designed to take equity stakes in promising startups. Unlike STC and MBC, however, the Vodafone fund is dedicated to investments in mobile and telephone ventures. Presumably, the investments are made with a mind to eventual acquisition of technology or talent.

     

    Cisco: The American company has partnered with AMIDEAST to provide training programs to entrepreneurs. The Cisco Entrepreneurship Institute is active in Lebanon, Morocco, Tunisia, Oman, and Palestine.

     

    How to start engaging

    Before corporates start engaging, they need to figure out what their quid pro quo is; what they will get in exchange for the investment they are putting in.

     

    What are the KPI’s?

    • Are you looking to make your organization more innovative and willing to take risks?
    • Looking to recast our corporate brand in the digital age? (Maybe it is for PR purposes)
    • Solve key business problems in a quicker and more cost–effective way?
    • Create awareness of new market trends and emerging technologies?

     

    Different Ways to Engage

    1. Acquisition: some industry giants, for instance google, Cisco, Facebook etc. have grown their businesses by getting hold of startups. They do this by either investing in startups or completely acquiring them; this move helps them to get fresh expertise and new technology to support their businesses. So instead of companies going to already made companies, they can rather go to startups for fresh ideas; which in turn helps startups to grow. There seems to a proliferation of smaller companies acquiring and consolidating rather than bigger corporates acquiring startups.

     

    1. Collaboration: A perfect example is the ‘Unilever Foundry’, a program that promotes collaboration between corporates and startups. Unilever Foundry is a platform that Unilever uses to provide single entry for innovative startups who want to partner with them. Startups also get to apply for funding through Unilever ventures from the same program.

     

    Unilever Foundry

    As part of the three-pronged program, startups can submit ideas to the Foundry site which will host an ongoing series of projects on different themes. Successful applicants will get $50,000 and a chance to create a pilot program with a major Unilever brand. At launch, the projects on the Foundry site revolve around sustainable living, digital retail experiences, smart kitchens, and quantified self. The second main element is mentoring—startups will have access to Unilever marketers over a period of three months. And third, the Foundry is linked to the company’s existing venture capital arm, Unilever Ventures, giving strategically relevant startups in the digital marketing, mobile, content, e-commerce, analytics and data spaces, a chance at funding.

     

    1. Incubation/Accelerator

    For startups to flourish they need to engage with each other for support and networking purposes.

     

    Examples of Corporate-owned incubators:

     

    Barclays Accelerators

    Goal: To make investments in 10 startups developing financial services technology, in areas like digital banking, payment solutions, and securities trading platforms. On 5th April Asoriba a startup application development company from Ghana was added to the 10 startups to take part in the program for 2016.

     

    Location: London, UK

    Partner: TechStars
    Coca-Cola Foundry

    Goal: “Founders are given an unfair advantage through the power of Coca-Cola and the opportunity to do what most can only dream about. Coca-Cola gets early access to new, fast-growing markets and proven growth opportunities for our business.” Once the team validates its idea, Coca-Cola makes a minority equity investment. Program has no application process; founders are selected by Coca-Cola through references and the company’s network.

     

    Location: Global/virtual

    Started: 2013
    Deutsche Telekom’s hub: Raum Accelerator

    Goal: Provide seed funding for startups that have the potential to fundamentally transform important markets for Deutsche Telekom.  Startups receive capital to establish market traction as well as added benefits like co-working space, mentoring and introductions to Deutsche Telekom.

     

    Partners: General Assembly and Betahaus

    Location: Berlin

    Started: 2012
    Disney Accelerator

    Goal: Back ten startups in the media and entertainment space, with up to $120,000 in funding each. Through the Disney Accelerator, select companies will again access to the range of creative expertise and resources of The Walt Disney Company to help them develop their innovative new entertainment experience and products.

     

    Partner: TechStars

    Location: Los Angeles

    Started: 2014
    Intel Education Accelerator

    Goal: grow education start-up from their initial Angel funding and a working beta product to a transformative company that changes education for student success.” Potentially up to $100,000 in investment from Intel Capital.

     

    Partners: GSVlabs

    Location: Redwood City, Calif.

    Started: 2015

    Microsoft Accelerators

    Goal: a global initiative empowering entrepreneurs around the world on their journey to build great companies. We work with startups at every stage of maturity to provide the tools, resources, knowledge and expertise they need to succeed.” Also promotes the use of Microsoft Azure cloud services and other Microsoft products.

     

    Location: Bangalore, Beijing, Berlin, Seattle, Tel Aviv, Paris, London,

    Started: 2012

     

     

     

    Nike+ Accelerator

    Goal: to host 10 companies for a three-month immersive, mentor-driven startup. The program aims to leverage the success of the Nike+ platform to support digital innovation by connecting with companies that share Nike’s commitment to help people live more active lives.

    Also to Encourage companies “to use Nike+ technology to create products and services that will inspire athletes across a broad range of activity and health goals including training, coaching, gaming, data visualization and quantified self.”

     

    Partner: TechStars

    Location: Portland, OR

    Started: 2013

     

    Samsung Accelerator
    Goal: “Attract entrepreneurs who “want to help us develop products and services that can become the connective tissue between our various devices — TVs, mobile phones, tablets, cameras, laptops, home theater systems, etc.” Samsung promises them “all the benefits of running a startup – fast pace, small teams, risk-taking energy – but with all the advantages of Samsung’s resources, access to our decision-makers and product roadmap, and distribution to our massive audience.”

     

    Locations: Palo Alto, CA and New York, NY

    Started: 2013

     

    1. Entrepreneurs in residence

    Some companies have entrepreneurs in residence (EIR) programmes, in which startup founders spend some time within the offices of large corporations. This helps the larger company open up ‘innovation pathways.’ This EIR model is more popular, however, in business schools and VC firms.

    Startups can be a real strategic advantage for large companies, who must investigate and assess deliberate mechanisms for engaging with entrepreneurs, advises Krisztina Holly, EIR, City of Los Angeles, and founding executive director of the Deshpande Centre for Technological Innovation at MIT.

     

    1. Special interest groups

    Some technology areas and business models will take a long time to mature, such as smart cities powered by Internet of Things (IoT). This calls for long-term engagement by large players via forums like a Special Interest Groups (SIG). For example, TiE Bangalore has launched an IoT, SIG with large players like Intel, Cisco, Bosch and Infosys working with startups in the areas of Design for Manufacturing (DFM), testing and interoperability.

     

    1. Entrepreneurship networks:

    Organizations whose key business model is to support startups can organize and host regular events for capacity building, mentorship between corporates, investors and startups. These events will open up new avenues for ideas generation, validation and business deals for the startups.

     

    The 2014 GE Global Innovation Barometer survey reports that 85 percent of corporate respondents said, collaboration with startups and entrepreneurs will drive success for their organization in the future. This indicates how engaging startups can be beneficial to corporate bodies.

    In summary, large companies must actively engage with startups for new ideas, shelf-ready technology and fresh talents to drive their businesses.

     

     

     

    Cross-country mobile money usage in Africa

    Some few years back cross-boundary/country remittances/ payment did not exist in any of the African countries. But currently, according to Christabel Ligami a journalist for East African Newspaper, countries such as Uganda, Kenya, Rwanda and South Sudan have adopted the cross-country money transfer via mobile money which was introduced by their central banks and communication commissions to help boost trading.

     

    This initiative has seen some telcos already partnering in the move but at a higher rate which are likely to come down because other telcos are moving into the industry as well.

     

    Vodaphone which owns 40% of Safaricom, signed a deal in April 2015 which gives M-Pesa customers access to seven African countries for mobile money transfers.

     

    Earlier 2015, London-based Vodafone Group and South Africa’s MTN Group had also signed a deal that allowed their customers in East and Central Africa to transfer money to each other.

     

    Millicom also announced it would allow its customers in Tanzania and Rwanda to send money to one another, says Christabel Ligami.

     

    Also according to News Ghana, MTN Rwanda has also pioneered cross-border mobile money remittances service between Rwanda and Kenya

     

    Meanwhile, MTN Group partnered with other money transfer platforms to help their customers transfer money directly to their Mobile Money Wallets in Rwanda, Uganda and Zambia.

     

    Alix Murphy, Senior Mobile Analyst at WorldRemit says “For diaspora members sending money to friends and family back home in Rwanda, Uganda and Zambia, Mobile Money is a real game-changer. In Uganda, Mobile Money has already overtaken cash pick-up and bank deposits as the preferred method to receive money. We expect this trend to continue as MTN’s Mobile Money services reach millions of people without bank accounts, giving them access to a variety of life-enhancing financial services including savings and insurance schemes.”

     

    Tigo customers in Rwanda now receive and send money via Tigo cash in Congo and vice versa to help make transfer easier for their customers. This is a partnership between Tigo Rwanda and Tigo DRC.

     

    T

    EDEL Technology Named As a Globally Competitive StartUp

    Ghana-Startups-Club-100-Poster2

     

    Shortlisted from a comprehensive list of several groundbreaking and high growth startups by Ghanaians; these 100 startups have become or are on their way to becoming market leaders in their respective industries. Aiming to be globally competitive, these startups are leaving no stone unturned in the pursuit of their vision. These are definitely the 100 Must Watch Globally Competitive Startups in Ghana from several sectors including but not limited to Agriculture, Finance & Investments, Fashion, Technology, Media, Entertainment, Manufacturing, Health, Education, Retail and e-Commerce, Energy and Social Enterprise.

    The African Network of Entrepreneurs (TANOE), an award winning Social Enterprise in partnership with Avance Media conducted a compelling research which received numerous public nominations leading to the creation of this 100 Globally Competitive

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